Cookies and TerrAscend Partner To Bring Top-Shelf Genetics To The Garden State
- Licensing Agreement with TerrAscend will provide New Jersey with access to Cookies branded products
- Additionally, TerrAscend will debut “Cookies Corners” in all three Apothecarium dispensaries in New Jersey
BOONTON, N.J., August 19, 2021–(BUSINESS WIRE)–International cannabis brand Cookies announced today licensing agreements with TerrAscend NJ LLC, a subsidiary of TerrAscend Corp. (CSE: TER, OTCQX: TRSSF), a leading North American cannabis operator. The parties entered into a multi-year deal under which TerrAscend will be the sole cultivator and manufacturer of Cookies branded products in New Jersey, subject to certain conditions and regulatory approval. TerrAscend operates a 140,000 square foot cultivation and processing facility in The Garden State.
“We could not be more excited to announce Cookies expansion to the East Coast and entrance into the very important market of New Jersey,” said Berner, Co-Founder and CEO of Cookies. “In addition to our staple flavors, we have been working with TerrAscend on a unique Cookies menu that will only be offered in New Jersey. Add that to the first Cookies retail experience, located in the shadow of the famous ‘Bada Bing’ from The Sopranos, this launch is going to be epic on every level!”
Under the licensing agreements, Cookies will also have a “Cookies Corner,” a store-within-a-store concept, at all of TerrAscend’s Apothecarium Alternative Treatment Centers in New Jersey. The licensing agreements are subject to regulatory approval.
There are few other brands that have the reach and following of Cookies, and we look forward to building a strong partnership with Berner and team to bring its suite of world-class products to the New Jersey market.
Jason Wild, Executive Chairman of TerrAscend
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Disclaimer: Subject to applicable regulatory approval requirements.
At 18, Berner, known today as a prolific Bay Area rapper, entrepreneur and Cookies founder, served as the general manager of “Hemp Center,” a medical cannabis dispensary in San Francisco. There, he was inspired by the city’s progressive and compassionate view that cannabis could have a profound and positive impact on the lives of chronically or terminally ill patients. Later, in 2008, Berner founded Cookies along with his partner Jai, a Bay Area cultivator and breeder. Their intention was to create the world’s highest-quality, most innovative cannabis strains. After achieving success in its home state of California, Cookies quickly built a grassroots following while remaining loyal to its brand promise: authenticity and innovative genetics.
Today, Cookies is one of the most well-respected and top-selling cannabis brands in California and throughout the world. The company and its product are recognized globally and offer a collection of over 150 proprietary cannabis varieties and product lines including indoor and sungrown flower, pre-rolls, gel capsules, vape cartridges, CBD Flower and medicinal mushrooms. Cookies’ seed-to-sale business allows for complete quality control at every step—from cultivation and production to customers’ end retail experience. With a deep commitment to restorative justice and progressive drug policy, Cookies actively works to enrich communities disproportionately impacted by the War on Drugs through advocacy work and social equity initiatives.
TerrAscend is a leading North American cannabis operator with vertically integrated operations in Pennsylvania, New Jersey, and California, licensed cultivation and processing operations in Maryland and licensed production in Canada. TerrAscend operates an award-winning chain of The Apothecarium dispensary retail locations as well as scaled cultivation, processing, and manufacturing facilities on both the East and West coasts. TerrAscend’s best-in-class cultivation and manufacturing practices yield consistent, high-quality cannabis, providing industry-leading product selection to both the medical and legal adult-use market. The Company owns several synergistic businesses and brands, including The Apothecarium, Ilera Healthcare, Kind Tree, Prism, State Flower, Valhalla Confections, and Arise Bioscience Inc.
For more information about TerrAscend, visit www.terrascend.com.
Original press release